What is SEO and How Can it Help Your Website?
One of the most challenging things to do in the world of the website is to get people to visit the website. The habit of
My Journey Towards User-Centered Design Thinking
The Impact of HTML5
As someone who has coded before the advent of HTML5, I saw how quickly the development of a website became long and complex. Many lines
What you need to know to create your own Website
It’s official; you want a website. Whether it’s for a business or to blog, you are ready to put your digital mark on the world.
Six Key Elements to Designing Your Best Website
Finding information online has become second nature to us. Whenever we have a random thought or need, we simply pull out our phones and search
Benefits of Social Media Advertising
Who could argue the benefits of organic social media aren’t great? It’s free to post; as a brand, you can connect with your audience daily,
Brands Building Communities
How does a large corporate stay grounded and connected to its most important assets, the customers? For hundreds of years, advertising has been a one-way
Social Media Audit: Coded Minds
Although each social media platform has the same basic goal of allowing users to create their own content, their methods are unique. For example, short
The Impact of Social Media
For so many, the day often begins with social media, from checking Instagram in the morning to watching TikTok during lunch, then winding down the
User Research for a better website experience
Ever wonder what makes some websites so easy to use while others make no sense at all? Enter User Research (UX). Usually, the most simple
The Importance of Usability Testing
A designer creates a website one way. A developer codes a website a second way and the user follows a unique path that matches neither
Understand the User with Journey Maps
Getting from point A to point B is often not a straight path. Some steps are easy and pleasant, but there are usually bumps along
Content Analysis of a New Website
A few weeks ago, the Coral Reef Alliance (CORAL) release a new website to help educate their audience and reach more donors. The charity organization
Basic Guide to Information Architecture
Have you ever gone shopping and become so overwhelmed that you didn’t buy anything? Have you have gone to a website and become so frustrated
What Are You Thinking? Exploring your Brain with Mind Mapping
Once the first two steps of Design Thinking are complete, Empathize and Define, now the fun, but tricky stage of Ideation can begin. This is
My Experience Learning the Principles of User Experience Design
What goes into building a successful product or service people enjoy using? By enrolling in Quinnipiac University’s Principles of User Experience Design, I was able
Improving the Customer Experience Through Journey Mapping
Travisty! Horror! My cat spilled water on my laptop! After quickly drying it off, I called Apple right away for help. My reaction is pretty
Putting Ideations Techniques To The Test
Some would say the most fun part of Design Thinking is ideating. With rules like ‘no judgment,’ ‘everyone is welcome,’ and ‘the more outlandish an
Step 2 of Design thinking: Define the Problem
While Design Thinking is not a linear process, it does follow a basic structure. At times, steps may repeat, but it is essential to go
Empathy and Innovation
On his daily commute, inventor and newspaperman Garrett Morgan would drive by multiple car accidents. When the traffic light switched from green to red, he
Design for the Heart
Feelings are a delicate thing to work with; after all, they can change from day to day. So why is it essential to design for
Is The Experience Greater Than The Product?
Do you prefer Starbucks or Dunkin’, iPhone or Samsung, Chrome or Safari? Each example is essentially the same product, but have you ever stopped to
What Design Thinking Means To Me
When sitting down trying to solve a problem, where do you start? This is a dilemma many struggle with, including business leaders, inventors, and engineers.
How to get a business person, a journalist, or your friend to read the same article.
With the advent of Social Media reaching vastly different audiences has never been easier. However, the simplicity of these platforms should not be taken for
What Kind of Writer am I
Sitting at my desk, I struggle to define the type of writer I am. The best way I can describe my style is simple. Writing
To-Do List Makeover
As Fancy Nancy would say “Oh La La, Très Chic!” This week I explored three different project management apps and they did not disappoint. Each
Facebook Free
To help achieve another stage of ‘Deep Work’ and to find more time to focus more on my studies, this week I vowed to not
